The Whakatāne District is rich in business opportunities. Primary production is the cornerstone of the regional economy, led by forestry and dairy. On that strong base, many other industries thrive, and there’s exciting scope for more. Tourism brings $100 million per year into the district. With magnificent natural resources and excellent air and road links, there’s huge potential for new tourism enterprises.
Whakatāne is readily accessible by road to about half of New Zealand's population. The Port of Tauranga, New Zealand’s leading export port, is just 85 km away. Proximity creates possibilities for diverse business investment.